Paid Media Manager

Preacta Recruitment

Huge opportunity for a Paid Media Manager to join one of Australia's household names.

  • $100-$110 Package plus lots of little perks
  • Household name in the entertainment industry
  • CBD (West) location
Passion and personality matter. Sure, technical ability, experience and a drive to succeed is paramount, but so is having a sense of humour!

Preacta partner with companies and brands with a similar culture to us – respectful people with the courage to explore and an absolute passion for excellence.

We’re looking for a Paid Media Manager to work in collaboration with the media strategy, marketing technology, media agency and in-house performance activation teams to plan media, in alignment with established media strategies that deliver on marketing objectives.

In this role you will turn media strategies into concrete tactical plans that deliver brand metrics, grow subscription numbers and therefore revenue, and achieve profitable direct-response media campaigns. 

It's an exciting, full-time permanent opportunity amongst empowered employees in an inclusive and forward-thinking company.
  • Implement paid social strategies to drive subscriber acquisition, conversion & efficiency
  • Successfully apply paid social strategy and manage within social channels (i.e. Facebook, Instagram, Twitter, etc.)
  • Oversee strategy, campaign structure, paid media optimisations, and ad content (including strategic recommendations on creative content and messaging)
  • Help develop team members, mentor and educate on the latest social advancements
  • Optimise budget across platforms and tactics to deliver positive return on marketing spend
  • Track, monitor, and optimise performance against key KPIs
  • Research, develop, and test new audience segments (i.e. re-targeting, lookalikes, custom audiences, etc.)
  • Support ongoing creative and landing page experimentation and testing
  • Excellent strategic planning skills with the ability to identify, prioritise, and articulate high impact paid social campaigns and initiatives
  • Comfortable working in a fast-paced and dynamic working environment, supporting all divisions and assets and digital properties