Digital Marketing Manager

Blackbook Executive

Digital Marketers - Great opportunity for build on your experience and help this retail business shape their digital capabilities.

  • Melbourne Based Role
  • Excellent Career Prospects
  • Competitive Remuneration Package
The Company:
My client, a highly reputable retail business based in Melbourne is on the lookout a Digital Marketing Manager. Reporting into the Head of Digital, this is a great opportunity to join the business and develop their online presence while they are on this exciting growth trajectory.

The Role:

To be successful in this position, you will be an experienced Digital Marketing Manager with strong experience running high volume campaigns and can easily translate customer insights and data analytics. delivering digital solutions, projects across the business.
Responsibilities will include:    
  • Developing a range of local targeted marketing campaigns, email marketing campaigns and then be responsible for tracking engagement.
  • Managing the reporting and analysis for all marketing channels incl. traditional and digital
  • Adopting department best practice and implementing end-to end process where needed.
  • Building the framework for all reporting, dashboards, and modelling
  • Liaising with internal teams to collate market and customer insights.
  • Working with the relevant internal teams to define custom reporting requirements.
  • Regular stakeholder planning to ensure relevant participation and contribution.  
 Your Background:   
  • Building automated demand generation, lead management and marketing campaigns 
  • Leading effective targeting and segmentation to support email and lead generation campaigns.
  • Providing reports and analytics on marketing campaigns, engagement, and lead generation sources to demonstrate impact of campaigns.
  • Your Background:   
  • Degree qualified in a business discipline.
  • 3-5 years' experience driving marketing campaigns through multiple channels.
  • Strong working knowledge of relevant CRM systems
  • Experience analysing data and understanding customer insights.
  • Enjoy taking a hands-on approach and a natural problem solver.
  • Excellent stakeholder management skills, a natural ability to influence at all levels is critical.
  • A background within FMCG/Retail/Consumer Goods  
What’s on Offer:
You will have the opportunity to join this growing business at a pivotal time and be part of a great team. This role will get high visibility and offers strong career opportunities. Excellent remuneration package on offer.
Please apply to Sarah Corrigan from Blackbook Executive to be considered for this opportunity +61 (0) 3 9823 7415.